Infrastructure, not art.
Your calendar should run itself.
We build it, host it, secure it, and keep it current — one flat monthly price, every change done by a written deadline. For barbershops, med spas, dentists, landscapers, and any local business that would rather work than manage a website.
Tell us what you run
"We're slammed with clients — the site is whatever we threw together years ago."
A Signal-tier site puts your hours, services, and a real booking link where a next-day walk-in can find them — no agency retainer. Add a chair or a stylist? Circuit gives you 3 edits a month and a 4-business-day deadline to keep it current yourself.
Get your free site audit →"Our calendar lives in the inbox, and half our leads bounce before they book."
Current wires a native booking bridge — Mindbody, Boulevard, Vagaro, Square Appointments, or Calendly — above the fold, with a 3-business-day deadline on everything else. Schedule and price changes go through the Deck and are live within that same deadline.
Get your free site audit →"New patients find us through reviews, not our site."
Then the site should make that easy: your Google reviews embedded on the page, click-to-call above the fold, and a booking bridge from Current up — so the trust you built shows up where new patients look.
Get your free site audit →"We run several service areas, and the quotes still live in the inbox."
Your site should prove you're established: reviews embedded, service areas listed, click-to-call above the fold. Foundry covers up to 5 locations, a 1-business-day deadline, and a quarterly Live Forge Session to keep pace with crews that don't stop moving — with CRM/intake for Jobber, ServiceTitan, and Housecall Pro from Grid up.
Get your free site audit →"People call us, so the website barely matters."
If people call you, the site's job is to make them call you instead of your competitor: click-to-call above the fold, your Google reviews on the page, and hours that are always right because you can change them yourself in minutes.
Get your free site audit →"Our hours change seasonally and the site is always wrong."
Hours, menus, and specials are exactly what the Deck is for: submit the change and it's live within your plan's deadline — simple changes in minutes, no phone calls.
Get your free site audit →"None of these are quite us."
Doesn't matter — the audit scores any local service business against six fixed categories, and the plans are built by segment (how many locations, how booking-heavy), not by industry. Run the audit and see your score.
Get your free site audit →Built like infrastructure, verified like one
Build gate
90+
Every site ships only after scoring 90+ on Google’s mobile speed test.
Written into your agreement
1–5 business days
Every change has a written deadline — as fast as 1 business day on the top plan.
Fixed rubric
6
Six fixed audit categories, scored the same way for every business.
Works for everyone
Every visitor
Old phones, slow connections, screen readers — every visitor can use your site.
How it works
1
Audit
Request it — no sales call required. We score your current web presence against a fixed six-point checklist — Mobile performance, GBP completeness, Structured data, SSL / uptime, Click-to-call / SMS, and Booking friction — and send back your score and the category breakdown within one business day.
2
We build it
We build your site from the audit findings and your business details, then it runs on hosting, SSL, a CDN, and monitoring — all included in the price. One plan, one bill, nothing else to buy.
3
The Deck
The Deck is the request form where you ask for changes — a new phone number, a price update, a menu swap. Submit it and the change is live within your plan's deadline: 5 business days on the entry plan, 1 on the top, simple changes in minutes. No phone calls.
Want to see what you get back? See a sample audit — score, category breakdown, and the fix list, exactly as it's delivered.
What's included, every tier
Hosting
Your site runs on infrastructure we operate — not a shared bargain server.
SSL
A valid security certificate on every site, renewed automatically.
CDN
A global network so your pages load fast for customers everywhere.
Monitoring
We watch every site around the clock and fix what breaks.
Patching
Security and software updates applied across every site we run.
Fleet updates
Platform improvements roll out to every client site automatically.
Core Bridges
Google reviews and the essentials, wired in from day one.
The Deck
Change your own site through a simple request form, on a written deadline.
Plans and pricing
Every plan includes hosting, SSL, CDN, monitoring, patching, fleet updates, Core Bridges, and the Deck. Pick by how you run, not by how much you want to spend.
$49 /mo
Solo operators
- Deposit
- $600
- Edits
- 1 edit/mo
- Locations
- 1
- Deadline
- 5 business days
$89 /mo
Established single-location
- Deposit
- $400
- Edits
- 3 edits/mo
- Locations
- 1
- Deadline
- 4 business days
$139 /mo
Booking-driven
- Deposit
- $200
- Edits
- 2 open at a time
- Locations
- 1
- Deadline
- 3 business days
$189 /mo
Multi-location / growing med spas
- Deposit
- $0
- Edits
- 4 open at a time
- Locations
- ≤2
- Deadline
- 2 business days
$239 /mo
High-end contractors / med spa groups
- Deposit
- $0
- Edits
- 4 open at a time + quarterly Live Forge Session
- Locations
- ≤5
- Deadline
- 1 business days
- Terms
- Anchor-12 — our standard 12-month plan — the price shown above. Prefer less commitment? Flex-2 — a shorter 2-month term with a $500 deposit, or Rolling-1 — month-to-month, no deposit, a one-time $1400 setup fee instead.
- Edits, per plan
- Signal: 1 edit/mo, non-rolling. Circuit: 3 edits/mo, non-rolling. Current: 2 open at a time, 1 new per day. Grid: 4 open at a time, 3 new per day. Foundry: 4 open at a time, 3 new per day + quarterly Live Forge Session. Each request covers one section of your site.
- Bridges, by plan
- Core — every tier, including Google reviews (statically embedded, 6h cache). Growth — Circuit+. Booking (Mindbody, Boulevard, Vagaro, Square Appointments, Calendly) — Current+. CRM/Intake (Jobber, ServiceTitan, Housecall Pro) — Grid+. Messaging (Twilio/webchat) — Foundry. Multi-location schema: 2 sites at Grid, 5 at Foundry.
- The only other fee that exists
- A one-time fee only if your site needs a major structural rebuild — quoted upfront before any work starts. Nothing else gets added to your bill.
Not sure which plan fits? The audit recommends one — free, no sales call.
FAQ
"I already have a website."
Run the audit — it's the proof, not a pitch. You get a score and a category breakdown within one business day, no sales call required. If your site scores well, keep it — you've gained a free checklist. If it doesn't, you'll see exactly where it's losing business.
"I don't want a 12-month contract."
You don't have to. Choose Flex-2 — a shorter 2-month term with a $500 deposit, or Rolling-1 — month-to-month, no deposit, a one-time $1400 setup fee instead — cancel anytime.
"You'll disappear after launch."
The deposit is how we share risk — not a fee for nothing. Pick the term you're comfortable with, and if you ever leave, you get an export of your content and assets. Nothing is held hostage.
"Will my price go up later?"
No. The price you sign up at is the price you renew at — same plan, same term, guaranteed.
"Turnaround will drag."
Every change has a written deadline: 5 business days on the entry plan, down to 1 on the top — quoted on the call and written into your agreement.
"I'll just build it on Wix or Squarespace."
Your time isn't free — a usable DIY site still takes real hours to set up and keep current. Weigh that against $49/mo at Signal.
"I need to think about it."
No pressure — that's the point. Once your audit is back, it stays live and scored on its own page, so you can return to it any time. We don't chase; the score speaks for itself.
What's included in the monthly price?
Hosting, SSL, CDN, monitoring, patching, fleet updates, Core Bridges, and the Deck — in every tier. The only other fees that exist are listed on this page.
Is there a contract?
Anchor-12 — our standard 12-month plan, by default. Want less commitment? Flex-2 — a shorter 2-month term with a $500 deposit, or Rolling-1 — month-to-month, no deposit, a one-time $1400 setup fee instead.
How do edits work?
Through the Deck. Your plan sets the pace: Signal gets 1 edit per month, Circuit gets 3, Current lets you keep 2 changes in progress with 1 new one per day, and Grid/Foundry keep 4 open with 3 new per day. Each request covers one section of your site.
How fast do changes go live?
Within your plan's written deadline: 5 business days at Signal down to 1 at Foundry; simple changes in minutes.
Can you connect to my booking and CRM tools?
Booking bridges for Mindbody, Boulevard, Vagaro, Square Appointments, and Calendly from Current up; CRM/intake for Jobber, ServiceTitan, and Housecall Pro from Grid up; messaging via Twilio/webchat at Foundry.
What happens if I cancel?
You get an offboarding export with your real content and assets. Your site content is never held hostage.
Get your free site audit.
You get a score and a category breakdown within one business day — no sales call required. If the score says your site is fine, keep it. If it doesn't, you'll know exactly what's broken, and what fixing it costs.